Ruby Social Co.
a creative studio for clever brands · communications. content. event design.

The Ruby Journal

musings, insights, snippets & the like

Freshly squeezed: Make Lemonade opens its doors

Introducing Make Lemonade, a new design forward co-workspace* for women

*An environment to dream, create, and get. sh*t. done.

My-oh-my! We have been working behind-the-scenes (PR strategy, Instagram planning, content shooting, event planning) with founder Rachel Kelly on this game-changing workspace model for several months now, and the day is finally here: Make Lemonade is now open.

Less about fruit. More about makin' magic.

Welcome to Make Lemonade, where the coffee is strong, the lighting is bright, and phone calls can be made without worrying who might be making a racket beside you. Located in Toronto's downtown core, the 3,000sq. ft. space - adorned with murals, palm print wallpaper, and colourful accents - offers up a serious dose of inspiration for freelancers, creatives, and entrepreneurs. Designed by Toronto firm MMNT Design, the space features several thoughtful working spaces from hot desks and phone booths to a private boardroom and an indoor patio.

Photography: Cameron Bartlett, Ruby Social Co.

I created Make Lemonade because as a freelancer, the struggle of not having a home-base was real.
I was tired of hopping from coffee shop to coffee shop with dodgy wifi and limited seating. My mission was to create an office space that lived inside my imagination.
— Founder, Rachel Kelly

A WORKSPACE FOR WOMEN

Step into a community of women-identified people working hard to turn their goals into reality. The saying goes, "empowered women empower women." Nonetheless, Make Lemonade is thrilled to have your man-identified colleague pop in for meetings and events.

INCLUSIVITY

Make Lemonade is committed to treating all people with respect, dignity and fairness. We welcome people of all backgrounds, are LGBTQ+ friendly, and encourage everyone to be themselves. This is not a space where sexist, racist, xenophobic, homophobic, transphobic, ableist, classist or otherwise discriminatory language is welcome. In other words: no bad vibes.

JOIN THE COMMUNITY

Born from the idea that creating your destiny can’t be store bought, Make Lemonade is on a mission to create a thriving community of driven women in all fields of business. Members will have access to a calendar of weekly events ranging from speaker series to cocktail hour, as well as a range of services. Click here to view membership levels and pricing.

Where to find Make Lemonade:

  1. In person at 326 Adelaide St. W., 6th Floor Penthouse, Toronto, ON
  2. On instagram via @makelemonadeco
  3. Online via the website makelemonade.ca

Yours truly,
Ashley Cassidy Seale
Founder & Creative Director